Sound familiar? On business trips we need countless electronic devices and all the charging cables and adapters that go with them. No matter how hard we try to keep things in order, in the end the..
Sound familiar? Someone wants to buy something. The first thing they do is find out about different products on the Internet. They put branded and no-name products through their paces before deciding..
Basically, branding means establishing a brand. The term “brand” comes from the root “to mark”. A brand is established through a company’s entire appearance and is thus remembered by consumers...
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Sandwich or Danish wrappers brought from a favourite bakery, plastic trays from a healthy salad, yoghurt or..
We are all looking forward to the Christmas season with hope. The first pandemic trade fairs are behind us with direct customer contact that gives us positive signals. The new TROIKA collection..
62% of the german population have already received the first vaccine and 53% are fully vaccinated. (20.07.21)
There are different methods of brainstorming. One would be, for example, to allow five..
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